Interactive Story, Marketing, Social Media, Television, Transmedia

The Virtual Influencer: A 2020 Vision

December 5, 2019 — 0 Comments

Film, Marketing, Television, Trailers

New Coke: How Did a Commercial Disaster Make a 2019 Comeback?

July 18, 2019 — 0 Comments

Cinematic Universe, Film, Marketing, Review, Superhero, Transmedia

Captain Marvel: Hip to be Woke?

March 15, 2019 — 1 Comment

Film, Review, Superhero, Transmedia, Video Games

The Lego Movies: The Building Blocks of Transbranding

February 28, 2019 — 0 Comments